No Picture
Editorials

Lions, Witches and Tug-of-war – Oh My! An Interview with Micheal Flaherty

The December Hollywood Jesus Narnia Feature Article has been posted: “Lions, Witches and Tug-of-wars—Oh My!.” It’s an exclusive interview that Greg Wright conducted with Walden Media president Michael Flaherty. Greg and Mr. Flaherty discuss the way in which the Narnia movie, playing in public screenings today for the first time, is being used as a two-edged club in America’s supposed “culture wars.”

[…]

No Picture
Movies & TV

‘Narnia’ promo campaign by the book

Faced with promoting its movie version of C.S. Lewis’ “The Chronicles of Narnia: The Lion, the Witch & the Wardrobe,” a book that many readers consider a contemporary classic, the Walt Disney Co. decided to tread carefully with a “classy” promotional program that highlights the book’s literary heritage.

[…]

No Picture
Movies & TV

Walden Media Brings Libraries Into the Wardrobe

For Walden Media, recapturing imagination and rekindling curiosity doesn’t begin and end in the movie theatre. Walden Media will sponsor an exhibit tour to promote Walt Disney Picture’s and Walden Media’s upcoming film The Chronicles of Narnia: The Lion, The Witch and the Wardrobe, an adaptation of C.S. Lewis’ beloved 1950 novel, due to open in theaters on December 9, 2005.

[…]

No Picture
C.S. Lewis

Narnia blockbuster spells a new chapter for CS Lewis

The upcoming movie adaptation of CS Lewis’s book, The Chronicles of Narnia: The Lion, the Witch and the Wardrobe, is expected to set a new precedent. Far from sitting back and watching, publisher HarperCollins is working closely with filmmaker Walden Media, unleashing a massive, worldwide marketing drive for the books, timed to coincide with the film – and not only for The Chronicles of Narnia, but most of Lewis’s other books as well

[…]